Your website exists online, but does it get you the results you are hoping for?  How can you increase the desired outcome you are hoping for when people visit your site? As the final article in our Instant ROI series we are looking at ways you can optimize your site in order to maximize its […]

If you haven’t tapped into effective email marketing for your business yet, you are missing out on one of the most powerful ways to develop a relationship with your past, present and future clients. The strongest lead any business has comes from referrals and email marketing is a great way to stay top of mind […]

When Facebook became a publically traded company their priorities were forced to change. They needed to make money. To do so, Facebook needed to find a way to make advertising on the site more profitable for businesses. Not only did they need to make the site generate revenue, but they also wanted to maintain the […]

The SEO Impact of Social Signals Continues to Grow in 2014 Article by Adam Wagner | Digital Marketing Specialist Happy New Year! As we usher in 2014 we wanted to discuss the hottest trend in SEO for the upcoming year – Social Signals. Google is constantly updating and refining their search algorithms to provide searchers like you and […]

Our very talented Graphic Design intern created this comic of his experience working with us. We are happy to have Khanh as part of our Raindrop team! To see more of his comics visit KN-Comics Khanh writes… “It’s easy to label skills into different categories, and for me architecture and cartooning remained very separate. That […]

I’ve always been fascinated by the giving of fresh flowers as a gift. I have met people who feel they are a waste of money. “They just wilt and die,” they say. They are here today, dead tomorrow. As a gift, they are enjoyed in the moment, treasured for an instance and then almost as […]

When I wrote this article, I was originally going to start it with a disclaimer explaining that none of these misconceptions have come from any one particular client. The reality is that almost every initial conversation we have with someone in regards to marketing has at least one or more of these phrases. They all […]

There is one thing that is true about change… it is happening all around us on a daily basis and there is nothing we can do to stop it. It can be thrilling, overwhleming, frustrating and needed. With our businesses, we constantly need to change and adapt, whether it be incorporating new technologies, updating our […]

The Internet Marketing Revolution – Learn to Fish in a Sea of Business! This seminar takes you through the ways the internet has changed the way we market to people and helps to understand what methods are best for your business including: Search Engine Optimization (SEO), Pay per Click Ads, Email Marketing, Display Ads, Content Marketing, Social Networking […]

By Adam Wagner | Raindrop Marketing Digital Marketing Strategist Local Search is an incredibly powerful medium for small businesses and national corporations with local offices or retail space. It allows your business to rank prominently for important terms and it provides a resource for your customers to leave public feedback. If maintained properly your Local […]