Dedicated to natural ingredients that enable intelligent choices in skincare
Whish Beauty is a clean, all-natural skin and body care brand founded in 2007. Whish saw initial success with their shaving product line, and eventually set out to create an entire collection of high-performance products—all with the purpose of helping people discover new, natural ingredients to enable intelligent skincare choices.
Enter Raindrop, Whish’s choice to manage multiple lines of marketing services including their organic social channels. Specifically, Whish was looking for a partner to strategize and create on-brand content to match their highly aesthetic brand.
Now, Whish has over 100 products that can be found in beauty stores across the country and have recently introduced their men’s line.
Raindrop’s social team worked to create aesthetically pleasing, scroll-stopping content in both video & static form to drive engagement to Whish’s social channels & grow brand awareness.
As a result, we’ve seen an increase in Net Followers, Impressions, and overall Engagement across all organic social channels. Impressions, Saves and Engagement Rate continue to perform above the industry average. On TikTok, Whish has gained 21K followers and had a handful of videos hit the 200K views mark.