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Overview

What happens when you take a premium men’s grooming company, that has revolutionized grooming marketing for men with an incredible marketing team and combine them with one of the world leaders in creating marketing people love? 

That is what Manscaped was looking to find out when they partnered with us to help launch the Lawn Mower 4.0 with features that make you feel like a top secret agent while you groom your undercover agent.

This hilarious campaign helps drive product awareness and hones in on the brand’s updated and elevated sense of humor.  

We were thrilled to hear in late 2021 that they planned on going public. The future is bright for the number one name in down there, hair care. 

"Raindrop was fantastic to work with, from start to finish. They brought top drawer talent to the project, starting with the script, and seamlessly wove brilliant creative ideas with their DTC marketing expertise to produce a final product, and results, that Manscaped was delighted with."

Carter Baldwin, VP of Content, Manscaped

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